Wednesday, February 27, 2008

Business card rev. 2

Phase II of my card design process. Throw something out there and see if it sticks. Kinda like making spaghetti. Adjusted per some helpful suggestions. Is this better looking than the first version?


Oli said...

I like it!

I've just gone for Aperture (it was that, or Lightroom, and I had to make a choice) - it's amazing, and although it doesn't have the editing power of Photoshop, it's invaluable for photo management.

Just a thought - If you're aiming more for portraiture work, stuff like your recent picture of your son and his friend would make an ideal image for your business cards, as I feel that sort of shot is more striking than the landscape (but of course doesn't emphasise your location as much).

Gah! Choices choices! Let us know how the wedding goes!

JM said...

Well, maybe it'll let me comment on this post.... tried 6 times on the other one over the day.

New text looks good, big key on a business card is being readable. And... lots of people have poor eyesight.

Whether or not on this version, I don't know, but I would look at moving the text on the back to the front. Having a blank back is really convenient for jotting notes to clients or as a space for them to give you their contact info. My desk is cluttered by my own cards with client info on them.

If you are looking for (semi)professional card printing quickly I've sometimes used FedExKinkos for a quick box of cards. They are pricey, but being able to (sometimes) pick them up the same day you upload can make that worthwhile in a pinch.

VistaPrint does do decent work, and, contrary to another comment I've never had trouble uploading to their site from a Mac, and I get a lot of promotional stuff printed there. Do check around for a local print house, though. Good contact to make, and despite the internet being wonderful... sometimes it is nice to actually meet face-to-face.

Paul Treacy said...

Better typeface, for sure. Keep away from italic and flowery script type. Keep it bold and simple. San serif is best for headline. Serif is best for block of text. Easier to read. The opposite applies to screen.

Having said all that, I stick with just one typeface now. It fits better with my logo.

I'm a graphic design grad with emphasis on corporate identity so I used to be good with this sort of thing but that was back in the late eighties.

Simple, bold and elegant. And don't confuse elegant with script text as many do. That script business is a killer. Yuck!

Paul Treacy said...

Think modern, clean, efficient when designing you card card.

Nick Davis said...

Modern, clean and efficient. Sounds good. Also pretty much the opposite of what I've got here, which seems more amatuerish to me every time I look at it. I'll definitely come up with a cleaner design soon, and get them professionally printed. This cheapo inkjet thing isn't gonna cut it long term.